Company Lore: The Silent Killer of Deals and Renewals
Company lore can quickly drive a wedge between a company, its customers, and the success of both. Learn how to counter this revenue inhibitor.
Use an Outcome-Based Roadmap for Scalable Growth
In seeking to grow, early stage SaaS companies often create roadblocks rather than focused solutions. Learn how an outcome-based roadmap can help.
The SaaS Customer Outcome Framework
To successfully onboard and retain customers, your company must define and agree to a set of customer outcomes that your solution can expertly deliver on. Here’s a pragmatic approach to defining those outcomes.
Scale a SaaS Business via Customer Success and Product Marketing Collaboration
Collaboration between customer success and product marketing is essential to successfully scaling a SaaS business. Learn why here.
How Multi-Year Renewal Options Fit into Your SaaS Growth Strategy
There are 3 main factors to evaluate when investigating how or when multi-year renewal options make sense for your company.
How to Prepare for a Customer Executive Sponsor Change
An executive sponsor change in your customer’s business can significantly impact that relationship. Learn how to mitigate that risk.
Executive Change: What to Do When There’s a New Sheriff in Town
Carema Consulting and Sturdy explore the topic of executive change, its impact on retaining customers, and more. Watch the presentation now.
Boost Recurring Revenue by Focusing on 3 Key Tenets of Customer Success
Looking to maximize recurring revenue from customer success? Learn about the value of Entrench, Expand, and Land processes.
Consider a Low Touch Customer Success Path to Value
If your customer success team provides a white glove approach to every customer, consider using a low touch customer success strategy.
Start 2023 with a SaaS Customer Journey Mapping Session
The new year is almost here. Is your business focused on the right efforts? Learn why now is the time for a customer journey mapping session.